Distributor Profitability: The HIPA Report
Publish Date:
February 25, 2005
Al Bates, president of The Profit Planning Group, discussed the results of the most recent Hershey Industry Performance Analysis (HIPA) Report, which measures crucial business operating factors for distributors.
Among the advice he offered to distributors was to find ways to control expenses, while growing sales. Today, he estimated, a distributor needs to be at least $50 million in annual sales to be profitable.
"It’s no longer nice to be $30 million," he said. "Economies of scale are very, very crucial."
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